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August 1, 2024
Connexity × Perform[cb] Partnership Case Study
Discover how the partnership between Perform[cb] and Connexity has transformed digital marketing strategies, turning challenges into opportunities and driving double-digit growth in key performance metrics.
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July 29, 2024
Winning with Incremental Performance
In the search for incrementality here are four ways ecommerce advertisers can achieve incremental performance in retail marketing.
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March 27, 2024
Guidebook: Online Retailer Insights & Strategies for 2024
How can you meet your audience(s) where they are if their preferred channels and shopping habits keep changing? Learn how to navigate 2024's retail landscape with our four core strategies for online retailers.
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March 27, 2024
Guidebook: The Online Publisher’s Guide to SEO
If you publisher high-quality content, it deserves to be discovered by readers! Learn everything you need to know about winning with search with our new guide to SEO
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March 19, 2024
Finding Incrementality: It Starts with Opportunity
This post is an update on our ecommerce incrementality series. It’s a playbook of sorts, with recommendations for how to gain incremental opportunity.
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December 6, 2023
Measuring Incrementality: The Ultimate Guide for Ecommerce Marketers Seeking True ROI
The Ultimate Guide for Ecommerce Marketers Seeking True ROI
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August 30, 2024
Winning with CSS: Google’s Perspective
In a recent conversation with Benedikt Kageneck, CSS Industry Manager at Google, we delved into the intricacies of CS...
July 29, 2024
Winning with Incremental Performance
In the search for incrementality here are four ways ecommerce advertisers can achieve incremental performance in reta...
July 10, 2024
TOMS Shoes Finds New Customers and Sales Success
TOMS Shoes Finds New Customers and Sales Success by Diversifying Paid Media Channels with Connexity
May 13, 2024
The CPC or CPA Question
Three opportunities for greater retail campaign performance with cost-per-click budgets
March 27, 2024
Guidebook: Online Retailer Insights & Strategies for 2024
How can you meet your audience(s) where they are if their preferred channels and shopping habits keep changing? Learn...
March 19, 2024
Finding Incrementality: It Starts with Opportunity
This post is an update on our ecommerce incrementality series. It’s a playbook of sorts, with recommendations for h...
January 22, 2024
NRF 2024: Key takeaways from retail’s big show
Tips to compete and win in this year’s retailer landscape
December 6, 2023
Measuring Incrementality: The Ultimate Guide for Ecommerce Marketers Seeking True ROI
The Ultimate Guide for Ecommerce Marketers Seeking True ROI
September 27, 2023
The Upgrade to GA4 – What We’ve Learned So Far
Connexity worked closely with retail partners to understand what changed from Universal Analytics (UA) to the new ite...
May 8, 2023
Optimizing Retail Ad Models with a Single Source of Truth
Having a SOT is essential for marketers and to the success of the entire organization. “60% of people ranked SOT as...
November 2, 2022
Investing in Performance Marketing During a Recession
Reducing marketing spend is the most logical path during a recession, but there are reasons to not scale down your ma...
April 12, 2022
What the “Open Web” Means For Retailers
Learn about the Open Web, what it means for retailers, and how Connexity is contributing to the movement.
