How Bombas increased new customer rates with Connexity

Over the past decade, marketers have transitioned from focusing on vanity metrics to grappling with an overwhelming abundance of data. While KPIs and performance metrics are essential for measuring the success of digital advertising campaigns, there’s a tipping point where too much data becomes unmanageable, leading to analysis paralysis.

Winning Over Millennial and Gen-Z shoppers in a Competitive Market

Discover how the partnership between Perform[cb] and Connexity has transformed digital marketing strategies, turning challenges into opportunities and driving double-digit growth in key performance metrics.

How can you meet your audience(s) where they are if their preferred channels and shopping habits keep changing? Learn how to navigate 2024's retail landscape with our four core strategies for online retailers.

If you publisher high-quality content, it deserves to be discovered by readers! Learn everything you need to know about winning with search with our new guide to SEO

In the search for incrementality here are four ways ecommerce advertisers can achieve incremental performance in retail marketing.

This post is an update on our ecommerce incrementality series. It’s a playbook of sorts, with recommendations for how to gain incremental opportunity.

The Ultimate Guide for Ecommerce Marketers Seeking True ROI